by Lee Hurst | Feb 11, 2020 | Data Studio Help, Small Business Marketing
How Changing the Links to Your Site In Google My Business Listings Can Make Your Google Analytics Work Smarter. Google My Business (GMB) listings play a vital role in most businesses’ visibility to prospective customers. In order to understand the impact a GMB...
by Lee Hurst | Apr 24, 2019 | Small Business Marketing
If you have a small business, chances are you are using WordPress to maintain your site or considering it. This event will get you connected with a support community and experts that can help you, whether you are a beginner or expert. See below for schedule,...
by Lee Hurst | Feb 18, 2019 | Data Studio Help, Small Business Marketing
This is the second post in a series that explores ways you can use Search Console (SC) and Google Data Studio (DS) together. This time we will be looking at some traffic that is often hidden from Google Analytics: Direct PDF downloads. In the first post, we looked at...
by Lee Hurst | Jan 27, 2019 | Data Studio Help, Helpfullee Services, Small Business Marketing
Dear SEO’s, please answer these three questions. Do you work with a business that has a Google My Business (GMB) listing in addition to a regular site? Are you SURE? Go check right now! If not, I’m curious why! Let me know in the comments. Does the GMB listing...
by Lee Hurst | Dec 29, 2018 | Business Services, Data Studio Help, Small Business Marketing
Google My Business (GMB) listings and website visibility in search results have a huge impact on local businesses. But there is a problem: Many small businesses have no feel for how their digital properties are performing. Even though data is freely available,...
by Lee Hurst | Oct 12, 2018 | Data Studio Help, Small Business Marketing
Here’s a real example from a local business that has a Google My Business listing as well as a website. This report is interactive – feel free to play with the date settings! This report is designed to be embedded right into the owners’ site, on a...
by Lee Hurst | Oct 12, 2018 | Small Business Marketing
Here’s a collection of data studio reports, templates and widgets for you to try and use with your own sites. More on the way! Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on LinkedIn...
by Lee Hurst | Oct 7, 2018 | Small Business Marketing
If you have a small business, chances are you are using WordPress to maintain your site or considering it. This event will get you connected with a support community and experts that can help you, whether you are a beginner or expert. See below for schedule,...
by Lee Hurst | Jul 8, 2018 | Small Business Marketing
This brief guide will help you add a new user, like a consultant or developer, easily and safely to your Google Analytics account. I think it’s important to understand a request for analytics access does not give any access to your actual website. Your...
by Lee Hurst | Feb 18, 2018 | Small Business Marketing
Add Trusted Users to Search Console for Reporting and Analysis and Help Sometimes it makes sense to get some help, an audit, or just an outside perspective on your web properties. Here are some simple instructions on how to add a user to a Google Search Console...
by Lee Hurst | Nov 12, 2017 | Small Business Marketing
If you have an interest in WordPress you really should sign up for WordCamp Rochester 2017! There will be more than 20 presentations , a lunch and swag , all for $20! This is a deal that can’t be beat. Many people I have run into trace their interest and...
by Lee Hurst | Mar 5, 2017 | Small Business Marketing
Small businesses, medium businesses and organizations are missing out. They don’t take advantage of free services that are critical to making their websites better. That’s a shame, because even the most humble business has free access to the same tools...
by Lee Hurst | Nov 4, 2016 | Small Business Marketing
Small Business? Entrepreneur? Agency? Creative? Student? Our group has the potential to offer members many benefits as we grow the community. Please let us know what you would like to see the group offer. Here are some free resources already available for the members...
by Lee Hurst | Oct 3, 2016 | Small Business Marketing
Some time ago, at a Rochester WordPress Meetup, I was asked about how I keep up with all the changes in digital marketing and SEO (Search Engine Optimization). I explained that I took advantage of my commute time by listening to podcasts. I’ve been doing this...
by Lee Hurst | May 21, 2016 | Small Business Marketing
Diving into unknown waters can be unnerving, and rightfully so. Having the support of others with experience makes all the difference! But finding “your peeps” can be a tough, time-consuming job in itself. What do you do? When I am diving in these...
